The first episode of The Crows Show, brought to you by Farmers Union Iced Coffee, hits the small screen on Seven Adelaide at 11:30am on Sunday, April 5, ahead of the Club’s Round One clash with North Melbourne.

Dual premiership captain Mark Bickley will host the program, which will air throughout South Australia every Sunday at 11.30am on Seven. For fans interstate, segments from The Crows Show will be available on afc.com.au each Sunday afternoon.

The Crows Show proudly sponsored by Farmers Union Iced Coffee will feature exclusive behind the scenes vision, as well as insights from players, coaches and staff, as Adelaide kicks off its 25^th season in the AFL.

The first episode features an in-depth look at the methods of new Crows coach Phil Walsh.Wearing a microphone at training, you will hear Walsh interact with his players, uncut and uncensored.

Nathan van Berlo discusses the demanding training program put in place by Walsh, and the cameras follow Patrick Dangerfield as he unwinds fishing off Port Lincoln– recalling childhood memories of fishing with his Dad.

The premiere episode will also feature a flashback to the day Nigel Smart controversially attempted to walk over hot coals at a pre-season camp. Smart reveals exactly why the stunt went wrong.

Crows Chief Executive Officer Andrew Fagan said the 30-minute program, produced by the Club, is a key part of Adelaide’s growing media platform.

“Our award-winning website has a reputation for outstanding content, and The Crows Show will be no different” Fagan said.