Adelaide’s new AFLW clash guernsey tells the story of a shared journey, retold through the perspectives of two Aboriginal women.
Designed by renowned Aboriginal Visual Artist Elizabeth Close and Crows AFLW player Danielle Ponter, the Indigenous design will be proudly worn at all away games as well as during the inaugural AFLW Indigenous Round.
The Adelaide players are represented on the guernsey by the concentric circles and the rings, while the bold navy line is their journey, weaving in around and through the circles, connecting them on their journey together.
The dots that sit on top of the circles represent the many other people who support the players, including family, coaches, partners, colleagues, and support staff.
The dots in the background represent the wider clubs and players in the AFLW. While they are present, they do not distract or draw the players away from their path.
For Close, the guernsey is a timeless tale reinterpreted.
“I was really honoured to work and yarn with Danielle and come up with a design which speaks to the resilience and the fearsomeness and the strength of women,” Close said.
“It will be really special to see a story of powerful women, retold through the perspectives of Aboriginal women and worn by a group of powerful female athletes.
“The artwork itself is built around the concept of journey, and in speaking to Danielle, it was clear how much the players feel a sense of shared purpose and are strengthened by their fellow teammates on this journey together.
“Whilst the playing group is made up of many different women, walking different life paths, they are connected to one another through their journey as AFLW players.”
The opportunity to create a piece of Club history was too good an opportunity for Ponter to pass.
“Elizabeth is an incredible artist, and it has been an honour to work with her to take our idea and see it turn into reality,” Ponter said.
“I am so proud of this guernsey and I can’t wait to run out onto the ground with my teammates wearing it.”
The AFLW Away Indigenous guernsey will be available for pre-order in store at CROWmania at West Lakes or by calling 08 8440 6600 (expected delivery is week commencing 1 February 2021).
Limited stock and other Crows AFLW merchandise is also available at CROWmania and at home matches at Norwood Oval.