Dear Members and supporters,
 
The time since our preliminary final loss has produced a range of different emotions as we all deal with the pain and frustration of a narrow loss.

However, the overwhelming sentiment has been the real sense of pride in our Club, and the improvement and fight shown right throughout the year, and particularly at the MCG on Saturday.

Losing any final is hard, but to do so by less than a kick is obviously gut wrenching, and the obvious challenge now is not to be satisfied with just getting close, but to use it to build something special.

The real reason for writing this is to say thank you to all our members and corporate supporters who have shared this incredible season with us. Our crowds were up, our corporate support has been outstanding, and the army of Crows at the MCG on Saturday made me once again feel a deep sense of pride in our Club and its wonderful support.

Thank you to everyone for helping us in 2012.
 
Yours sincerely,

Steven Trigg,
Chief Executive Officer

ADELAIDE FOOTBALL CLUB LTD



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